Server side bidding request works technically?

[Richard Smith]

Hi Guys

How does server-side bidding work technically? What do we have to implement, that prepaid server side bidding is running?

On pre bid server side header bidding, auction will be run on a server. This will improve page’s load time, if you are running bidding pre bid will make bid request for each third party using browser, but in server side bidding, pre bid will send all third party details to a single server, on that server they will get ads from each third parties on server side and then send the response to browser, for using server side bidding you need to get an account id from any one of pre bid servers.