Users profile data to target the profile based ads

[Richard Smith]

List out the advertisers pros to accurately target their potential audience in a more effective manner

Helps to display the ads to a specific profile.
Will provide instant results.
Very useful for the advertiser to cover his target group alone.
Advertisers can make sure, the only selective audience can view their ad.
Avoid wastage of impressions to an irrelevant audience.
Better Return On Investment for advertisers
Publishers generate higher revenue as well.