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RE: VAST Video Advertising - Jeeva - 06-10-2019
How to VAST video Ad Verify and Viewability Execution?
RE: VAST Video Advertising - Azhiya - 06-10-2019
(06-10-2019, 06:00 AM)Jeeva Wrote: How to VAST video Ad Verify and Viewability Execution?
Verification vendors have been utilizing VPAID for estimation confirmation as opposed to utilizing it for ad interaction as VPAID was planned. VAST 4.0 offers an assigned space for embeddings ad verification APIs, enabling a more streamlined process for executing files strictly intended for ad verification. In addition, a secondary impression element, the Viewable Impression element, has been added to allow publishers the option to track viewability on their inventory.